I was invited to design the central characters for the Bibi brand campaign (a famous Brazilian footwear brand focused on children).

The concept was to create a style that was expressive, with irregular lines, pastel colors and that evoked the feeling of nostalgia of this group of five friends.

The delivery involved creating character sheets, studies and rough ideas for scene elements and objects, in addition to contributing some styframes, defining the color palette, costumes, etc.

Client — Bibi / Dirty Work Factory
Credits

Executive Producer Ito Andery
Account manager Karima Ruhmann
Account assistant Leticia Pugliese
Director Gustavo Leal
Head of production Jessica Sales
Producer assistant Karen Xavier, Karla Milkem

Storyboard Felms
Animatic Jefferson Lima
Art Director Felms
Illustrator Cezar Berje, Lufe, Julia Albertin, Michel Ramalho
Animation Director Jefferson Lima
Traditional animation Jefferson Lima, Mauricio Fahd, Victor Bolo, Carlos Yuri,
Elton Takumi, Patricio Andres Rey
Clean up Lucas Franci, Dazy Teodoro, Fernando Rangel,
Julieta Soloaga, Bernardo de Melo Teixeira , Ulisses Moreira de Queiroz Jucá,
Denise Bargos, Mateuz Fernandes, Thallyson Mikael
Head of Compositing Caique Moretto
Compositing Caique Moretto, Gustavo Miaciro, Bernardo Vaz, Tiago Castro
Sound Halley Sound


Thanks

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